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Get Shop LIVE Minute Performance

GET
/analytics/202510/shop_lives/{live_id}/performance_per_minutes

Returns minute-level performance for a LIVE session after the session is finished. This API only returns data for live streams hosted by the shop official account or marketing account.

live_id
required
string

TTS LIVE session ID

shop_cipher
required
string

Identifies the shop. Obtain it from the Get Authorized Shops API.

page_token
string

Token that identifies the page to retrieve. Omit it for the first page; for later pages, pass the next_page_token returned by the previous response.

currency
string

Currency for monetary values. Use USD for US dollars or LOCAL for the local currency where the shop is registered. If omitted, the shop’s local currency is used.

Success

Media typeapplication/json
object
code

Status code; 0 means success.

integer format: int64
message

Success or failure message.

string
request_id

Request log ID.

string
data
object
performance

LIVE performance data, including minute-level intervals and overall totals.

object
overall

Overall LIVE performance totals, including duration, time range, GMV, impressions, items sold, title, and unique viewers.

object
live_title

LIVE session title

string
start_time

Start time of the LIVE session as a Unix timestamp in seconds (UTC).

integer format: int64
end_time

End time of the LIVE session as a Unix timestamp in seconds (UTC).

integer format: int64
duration

LIVE session duration in seconds

integer format: int64
gmv

The total amount paid for orders placed directly from the LIVE, including returns and refunds.

object
amount

GMV amount in the corresponding currency.

string
currency

GMV currency code (ISO 4217 standard). If LOCAL currency is requested, the value will be the local currency code of where the shop is registered (e.g. GBP).

string
items_sold

The number of items sold directly from the LIVE.

integer format: int64
unique_viewers

The number of unique viewers in the LIVE room.

integer format: int64
impressions

The total number of times the LIVE was displayed to viewers.

integer format: int64
intervals

Minute-level interval data for the LIVE session, including traffic, interactions, conversion, and sales fields. Each page contains up to 100 intervals.

Array<object>
<= 100 items
object
start_time

Start time of this interval as a Unix timestamp in seconds (UTC).

integer format: int64
end_time

End time of this interval as a Unix timestamp in seconds (UTC).

integer format: int64
sales

Sales performance for the LIVE interval.

object
gmv

The total amount paid for orders placed directly within this interval, including returns and refunds.

object
amount

GMV amount in the corresponding currency.

string
currency

GMV currency code (ISO 4217 standard). If LOCAL currency is requested, the value will be the local currency code of where the shop is registered (e.g. GBP).

string
items_sold

The number of items sold directly within this interval.

integer format: int64
customers

The total number of customers who placed orders within this interval, including customers who made returns or refunds.

integer format: int64
sku_orders

The total number of paid SKU orders placed within this interval.

integer format: int64
main_orders

Total number of paid main orders placed. Main orders refer to the single purchase transaction a customer makes.

integer format: int64
traffic

Traffic metrics for this LIVE interval, including viewers, views, LIVE impressions, product impressions, product clicks, click-through rate, and enter-room rate.

object
viewers

The number of viewers within this interval.

integer format: int64
views

The number of views or viewings in the LIVE room.

integer format: int64
product_impressions

Total number of times a product was viewed in LIVE, including product list and product card impressions.

integer format: int64
ctr

The number of clicks divided by numbers of views of the LIVE during selected time period including clicks on product lists and product cards

string
enter_room_rate

LIVE views per LIVE room impressions.

string
product_clicks

Total number of product link clicks from LIVE streams, including product list and product card clicks.

integer format: int64
impressions

The total number of times the LIVE was displayed to viewers.

integer format: int64
interactions

Interaction metrics for this LIVE interval, including new followers, shares, comments, likes, and their rates per view.

object
new_followers

Number of viewers who followed creator from the LIVE video

integer format: int64
shares

Total number of shares of a LIVE.

integer format: int64
comments

Total number of comments for a LIVE.

integer format: int64
likes

The number of likes in the LIVE room.

integer format: int64
comment_rate

Total number of comments during the LIVE divided by the number of views.

string
follow_rate

Number of users that followed the creator during the LIVE divided by the number of views.

string
like_rate

Total number of likes during the LIVE divided by the number of views.

string
share_rate

Total number of times the LIVE was shared divided by the total number of views.

string
conversion

Conversion data for the LIVE interval, including order rates, created SKU orders, GPM, and average price.

object
avg_price

Average direct GMV per main order. Also known as AOV (main order)

object
amount

GMV amount in the corresponding currency.

string
currency

GMV currency code (ISO 4217 standard). If LOCAL currency is requested, the value will be the local currency code of where the shop is registered (e.g. GBP).

string
click_to_order_rate

Click-to-order rate metrics for SKU orders and main orders within this LIVE interval.

object
sku_order_ctor

The percentage of times viewers clicked product links in LIVE streams and placed a direct order.

string
main_order_ctor

Percentage of times viewers who clicked LIVE product links also placed a main order.

string
gpm

GPM metrics for this LIVE interval, including GMV per 1,000 views and per 1,000 impressions.

object
watch_gpm

The Watch GPM is the average GMV generated from 1,000 views of the LIVE.

string
show_gpm

The average GMV generated from 1,000 impressions of the LIVE.

string
created_sku_orders

The number of SKU orders created by users from the LIVE

integer format: int64
sku_order_rate

Number of SKU orders from the LIVE divided by the impressions of the LIVE

string
next_page_token

Page token for retrieving the next page. An empty value means there are no more pages.

string
total_count

Total number of minute-level intervals across all pages.

integer format: int64
Example
{
"code": 0,
"data": {
"performance": {
"overall": {
"live_title": "BAJU BARU!!!",
"start_time": 1623812664,
"end_time": 1623812664,
"duration": 3600,
"gmv": {
"amount": "39440.00",
"currency": "USD"
},
"items_sold": 432,
"unique_viewers": 10230,
"impressions": 87939
},
"intervals": [
{
"start_time": 1623812664,
"end_time": 1623812664,
"sales": {
"gmv": {
"amount": "39440.00",
"currency": "USD"
},
"items_sold": 57,
"customers": 49,
"sku_orders": 57,
"main_orders": 51
},
"traffic": {
"viewers": 229,
"views": 2092,
"product_impressions": 8989,
"ctr": "0.3264",
"enter_room_rate": "0.1636",
"product_clicks": 595,
"impressions": 13862
},
"interactions": {
"new_followers": 9,
"shares": 4,
"comments": 42,
"likes": 1146,
"comment_rate": "0.0242",
"follow_rate": "0.0040",
"like_rate": "0.8956",
"share_rate": "0.0022"
},
"conversion": {
"avg_price": {
"amount": "7.29",
"currency": "SGD"
},
"click_to_order_rate": {
"sku_order_ctor": "0.0187",
"main_order_ctor": "0.015757"
},
"gpm": {
"watch_gpm": "158.18",
"show_gpm": "20.75"
},
"created_sku_orders": 12,
"sku_order_rate": "0.0057"
}
}
]
},
"next_page_token": "cGFnZV9udW1iZXI9MQ==",
"total_count": 20
},
"message": "Success",
"request_id": "202203070749000101890810281E8C70B7"
}